Mobile service providers (MSPs) in India like BSNL send an automated bill payment sms to all subscribers. It always ends with the the line “Pay within due date to avoid disconnection”. This is not the best communication to subscribers who have a very good on time payment record. In fact it positively insinuating when you treat horses and donkeys the same was (as we say in Hindi language.)
MSPs SHOULD become more courteous. Even automated messaging can do that. For instance the subscribers track record can be checked and say if he/she has a good on time payment record (say last six months) the sms can be more polite and respectful.
In general in India service providers like banks, utility companies etc still carry their hangover from their public sector days and are very poor in their communication and interaction with customers unlike in the West.
